Welcome to Ipsos Retail Performance
‘Passionate about people counting and providing retail insights’
How does fashion retailer Hobbs optimise footfall in its flagship store?
Because of our retail footfall counting solutions.
How do Carphone Warehouse managers improve their conversion rates and deliver their sales targets?
Because our retail training programmes showed them how to use retail analysis as a sales tool to grow conversion rates.
How does Virgin Media know its new concept store was a success?
Because our footfall monitoring and retail insights recorded a 70 per cent uplift in retail traffic.
At Ipsos Retail Performance, we are helping retailers around the world maximise their store performance with our
state-of-the-art People Counting Systems and invaluable customer insights.
With more than 20 years of experience, we are the retail experts at measuring and understanding customer behaviour inside retail stores, because we put Accuracy, Analysis, and Advancement at the heart of everything we do.
As the first company to pioneer people counting technology, we are dedicated to providing the right people counting systems for your business.
Whatever the size of your store or retail estate – if you are serious about using retail analytics to advance
store performance then it must start with accurate footfall data that you can trust to make decisions on.
Find out more about our Passion For Accuracy here.
Our dedicated retail analytics team can add value by supporting retailers with crucial retail insight
so that they can improve the customer experience and drive sales forward. Our
Shopper Engage and Shopper Engage Lite solutions provide key metrics on how customers shop
by measuring staff, store and product interactions to establish short and long term trends. While our Shopper Profile solution provides the ultimate marketing tool in retail microanalysis using the latest face detection technology.
We are continually innovating to help retailers achieve a greater understanding of shopper behaviour, so that customer insight teams can implement new strategies that will future-proof their stores and brands, and attract a new level of shoppers.