What We Do

Just some of the areas we can measure customer experience, include:

• Store Layout – With customer experience mapping we can find the paths customers use in your store. Is your store layout working? Can walkways cope with busy times? Why is no one buying your new promotion? Is your signage clear? Where are the bottlenecks? How much time are customers dwelling in specific zones? Where do customers head to first?

• Queue Management Systems – Did you know only 41 per cent of us would be prepared to join the back of a long queue?  As consumers’ insatiable demand for everything to be faster, quicker and better grows, are you ready to meet their needs? When do you open more tills? How do you stop your snake queue curling into the aisles? Do self-service tills and honesty boxes really work? Is it possible not to have any queues at all? Queue management will provide the answers that you seek.

• Staffing Schedules – Do you have enough staff on the shop floor at your busiest times, or are your customers spending their shopping time looking for someone to help them? If customers can’t find what they want fast, they will head to the exit. Nearly half of all shoppers will only spend 10 minutes looking for what they want before leaving. We can help you match staffing schedules to individual store footfall.

With more than 25 years of experience in retail marketing we can map out your retail customer experience from entry to exit and help you gain that competitive edge not through guess work, but based on accurate, hard facts and knowledge.