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We provide queue management solutions and people counters for events to monitor visitor numbers and identify potential chokepoints. Use footfall data from your past events to inform future staffing decisions and solve real-time challenges with our live occupancy figures.
Improve operational and strategic decision-making before and during the event
Solutions designed to optimise visitor flow and deliver positive experiences
Help food, drink and merchandise vendors to generate sales
Whether your event is indoors or outdoors, our footfall counting solutions which provide retail occupancy data are key to effective crowd management. Delivered via our app, live insights allow you to deploy staff in key areas and engage queue management systems directly to visitors, safely and efficiently.
We measure our impact on how well our solutions support the success of your event. Whether your event is ticketed or free, our state-of-the-art cameras and data-led insights help you demonstrate ROI to stakeholders – including local authorities, sponsors, performers and stallholders.
Harness footfall data from past events to show potential stallholders what they can expect at future ones – and ensure you receive the right rate for every stand sold and are not losing out on revenue.
Our queue management systems can be adapted to any environment, so you can track visitor numbers with confidence even if it is not ticketed. As well as counting total attendees, our discreet systems can be installed at different entrances within an indoor space to monitor the best and worst-performing areas.
Uncover the customer data you need to make effective decisions.
Measure crowds and capacity, both during normal service and one-off events to get clear visitor numbers even when the event isn’t ticketed.
Shape event strategy and design around powerful metrics to create powerful and meaningful experiences.
Understand how people move through your event and identify choke points.
Manage staff scheduling – including working hours, breaks and tasks – in line with visitor volumes and event targets.
Ensure the highest standards of guest satisfaction to promote spending and repeat visits.
Working across multiple sectors, including events, we empower teams to make effective operational and strategic decisions using the latest people counting and queue management technology, combined with our expert analysis.
The retail technology solutions we have developed over the last 30 years are increasingly being harnessed in other public spaces. Whatever the scale of your operations, we capture data with above 95% accuracy to support your strategy.
More than 95% accuracy guaranteed.
Industry-leading retail data specialists.
Working together to maximise engagement.
Increase profits or demonstrate ROI.
Using our data, the Ipsos Traffic Count app gives managers the tools they need to make operational decisions on-the-go. With access to real-time and historical store data, they can schedule staff according to visitor volumes and see instantly whether the venue is reaching maximum occupancy.
