Retailers across the world trust us to help them monitor footfall performance, so they know exactly where to make improvements and maximise sales. As well as deploying teams of counters to your store, we can also install cameras and sensors to measure overall footfall or the effectiveness of a POS display or zone. Similar to Shopper Engage Lite, Shopper Engage captures customers’ actions as they move round the store using discreet sensors, enabling you to see whether staff training is being implemented correctly and how popular a display is.
Shopper Journey & Consumer Engagement Insights
Improve in-store engagement with the Shopper Engage Light
Shopper Engage Lite gives you quantitative feedback on in-store performance and customer engagement, with no installation of electronic equipment required. In-store observers discreetly track shoppers’ movements and actions using digital pens and maps. Our analysts then take this information and deliver the insights and reports you need to support better decision-making.
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