Ipsos has over 20 years’ experience in consumer panel and has expanded to eleven markets globally. Consumer Panels assist our clients to track, measure and improve their sales and marketing effectiveness. We can deliver statistics and actionable insights to increase market sales and shares. Consumer Panels delivers an all-inclusive assessment of consumer behaviour across all retailers and demographics.
Ipsos also offers flexible retail solutions which includes on-going retail audits, retail execution projects and census. These support clients with data, insights, advanced analytics and modelling solutions to help them track and improve sales and marketing effectiveness. We can offer insights beyond data and to deliver intelligent solutions that reflect changing market realities.