Observer

Understand your audience to improve engagement

Intelligent surveys that empower you to make informed decisions on everything from in-store marketing initiatives to product displays, price points and store layout.

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High quality fieldwork, data delivery and omnibus research

Using industry-leading research methods, we can deliver detailed feedback on store and brand performance through our sister company Ipsos Observer. As one of the world’s best-known market research experts, Ipsos Observer has the tools and expertise to deliver deep insights into your current and prospective customers.

Work with a global leader in market research

Ipsos Observer delivers high quality fieldwork, data delivery and omnibus research internationally. A dedicated team of research professionals to help clients with quality information to make informed decisions.

Data and Delivery

Intelligent surveys with fast access to consumers and citizens

Omnibus

The leading shared survey vehicle when representivity, speed and cost efficiency are critical

Count

Traffic measurement to assist retail and transport optimization

Custom Panel

Online proprietary panels that closely mirror your target population

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